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I was given the opportunity to rebrand my friend's Minecraft organization. They received a bad reputation and lost members, so they wanted to rebrand to bring in more members.
I loved this project because this was my first time rebranding an organization. It gave me great experience since this was for a client instead of a classroom project. It was great using multiple mediums to strengthen my skills as an an overall artist.
On the left is the original logo, the right is the revision.
93rd Virtues Rebranding
About the design: The colors were chosen to show different combinations then previous organizations. I communicated with everyone to give them a uniform but with their own unique characteristics.
These are the original uniforms. They had
an earthy palette based off camouflage.
These are the revised uniforms I made.
The following are mock-ups I created of the
logo in use as well as the members portrait.
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